

Independent Brands Australia/Australian Liquor Marketer
Cellarbrations and Bottle-O, 650+ stores
| Challenge Time-consuming and costly ticket production was costing Head Office over $20,000 a fortnight. Significant wastage in signs, 20%, was occurring throughout the group. Being independent stores without IT resources and experience, finding an easy-to-use solution was critical. The wide variety of POS systems resulted in poor ticket quality because the group wasn’t using a standardised production method. |
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Solution |
Pharmacy Alliance, 85 stores
| Challenge The web-based system in place had significant problems. The member stores did not like the onesize-fits-all approach to ticketing sizes and types. Producing promotional ticketing was time consuming and costly. |
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Solution |
Independent Liquor Group, Little Bottler, 100+ stores
| Challenge The Independent Liquor Group wanted to launch a new banner group but had no standardised ticketing capabilities. Tickets being produced by Head Office were expensive and a large percentage of wastage occurred in every campaign. Non-promotional ticketing was inconsistent across the group. |
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Solution |
